Realizing the potential of employee marketing in the process of employees motivation

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Published:
May 25, 2010
Issue
No. 3(52) (2010)
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Articles
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Ewa Dłubakowska-Puzio
Aleksandra Łowkiewicz
Dominika Olejniczak

DOI: https://doi.org/10.22630/PEFIM.2010.3.52.34
Abstract
The authors of the article want to show the role of employee marketing in the process of motivation. They have done a theoretical presentation of the instruments of employee marketing, the role of motivation in shaping of employees behavior. Based on their own researches in an educational unit, authors have shown an influence the instruments of motivation on teachers’ attitude for their work

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How to Cite
Dłubakowska-Puzio, E., Łowkiewicz, A., & Olejniczak, D. (2010). Realizing the potential of employee marketing in the process of employees motivation. The Scientific Journal European Policies, Finance and Marketing, (3(52), 399–411. https://doi.org/10.22630/PEFIM.2010.3.52.34
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