Nr 30(79) 2023 | The Scientific Journal European Policies, Finance and Marketing

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Nr 30(79) 2023

Nr 30(79) 2023

Published: 2024-10-07

Nr 30(79) 2023

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THE USE OF INFLUENCER MARKETING IN CREATING THE BRAND IMAGE

93
INDEX METHOD IN ESTIMATION OF LOCAL GOVERNMENT UNITS’ FINANCIAL LIQUIDITY ON THE EXAMPLE OF COMMUNES IN LUBELSKIE PROVINCE

80
THE PRINCIPLE OF THE ADVANTAGE OF SUBSTANCE OVER FORM IN THE TRANSACTION OF SUBMITTING A TRADEMARK

64
MARKET INTELLIGENCE – A CONCEPTUAL APPROACH

61
RETAIL MARKETING STRATEGIES AND INNOVATIONS IN THE PRACTICE OF A RETAIL CHAIN

55

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The Scientific Journal „European Policies, Finance and Marketing”
ISSN 2081-3430, eISSN 2544-0640

Institute of Economics and Finance
Warsaw University of Life Sciences - SGGW
166 Nowoursynowska str.,
02-787 Warsaw, Poland